Social media management, engagement, and listening for brands.
$199/seat is the way in, $299/seat is the tier that works.
Standard covers 5 social profiles, unified inbox with keyword monitoring, publishing calendar and scheduling, ai alt text and basic ai assist.
The top tier is quoted by sales, so there is no published ceiling.
Per-seat pricing of $199 to $399/seat/month makes mid-sized teams pay $2,000+/month before listening add-ons.
6 recurring complaints show up in public reviews, and 0 of them come up often.
Praise is just as consistent: most-decorated platform on g2: 6,957 reviews at 4.4 stars and named #1 social listening product in g2 spring 2026 reports..
A serious tool that still expects someone in-house to act on it.
The most frequently raised complaint: per-seat pricing of $199 to $399/seat/month makes mid-sized teams pay $2,000+/month before listening add-ons..
It reports where you stand. Turning that into published pages and earned citations is still work somebody has to do.
| Included | Standard$199/seatAnnual billing; 30-day free trial; 5 social profiles included | Professional$299/seatAnnual billing | Advanced$399/seatAnnual billing | EnterpriseCustomQuote-based |
|---|---|---|---|---|
| 1 | 5 social profiles | Unlimited social profiles | AI reply enhancement | White-glove onboarding and implementation |
| 2 | Unified inbox with keyword monitoring | Message tagging and trend analysis | Sentiment analysis | SSO and security customization |
| 3 | Publishing calendar and scheduling | Competitor insights | Spike alerts and chatbot builder | Premium Support |
| 4 | AI alt text and basic AI assist | AI Assist for content enhancement | Team reports and message classification | Dedicated CSM |
| 5 | Reviews management | Custom workflows | API access | · |
Most-decorated platform on G2: 6,957 reviews at 4.4 stars and named #1 social listening product in G2 Spring 2026 reports.
Smart Inbox unifies messages, mentions, and reviews from every connected network into one queue with sentiment scoring.
Salesforce, HubSpot, Microsoft Dynamics, Zendesk, and Marketo integrations turn social interactions into CRM and support records.
SOC 2 Type 2, ISO 27001, ISO 27701, HIPAA, and PCI DSS compliant for regulated industries.
Per-seat pricing of $199 to $399/seat/month makes mid-sized teams pay $2,000+/month before listening add-ons.
Social listening and Premium Analytics are paid add-ons, not included in the base plans.
Standard plan caps at 5 social profiles, forcing agencies to jump to Professional almost immediately.
Reporting flexibility called limited by reviewers; complex custom reports require Advanced or workarounds.
Ratings: 4.4/5 on g2 (6957 reviews). As recorded 7 June 2026; counts move, so check the source before quoting.
Smart Inbox
Unified queue of messages, mentions, and reviews across every connected network with sentiment scoring.
Publishing & Scheduling
Calendar view, ViralPost optimal send time, and approval workflows for content production.
Social Listening (add-on)
Keyword and topic tracking across Bluesky, Reddit, TikTok, X, YouTube, Tumblr, and web sources.
Reviews Management
Centralized response for Google, Yelp, TripAdvisor, Trustpilot, App Store, and Glassdoor reviews.
Reports & Premium Analytics
Templated and custom reports, competitor benchmarks, paid social ROI, and team productivity.
Influencer Marketing
Creator discovery, campaign briefs, and paid creator measurement (separate product line).
Buy Sprout Social
Right when in-house team to run it. You get the measurement, and the work of turning it into published pages and earned citations stays with your team.
Hire someone to run it
Right when nobody to act on it. Disclosure: this is what we sell, which is a reason to read us critically. It is also why every figure here carries the date we checked it, and every judgement carries the quote it came from.
Social media management, engagement, and listening for brands.
Sprout Social starts at $199/seat per month, across 4 published tiers. Pricing checked 7 June 2026.
No free tier or trial is published for Sprout Social.
The most frequently raised issue is: Per-seat pricing of $199 to $399/seat/month makes mid-sized teams pay $2,000+/month before listening add-ons.
A serious tool that still expects someone in-house to act on it. Buy the tool if in-house team to run it. A managed service is the better fit when nobody in-house has hours each week to act on what it reports.
Thirty minutes. We show you the buyer questions where an engine names a competitor instead of you, and say plainly whether a tool or a managed programme fits your situation.
Book a call →