01
The price
$99 is the way in, $399 is the tier that works.
Starter covers chatgpt tracking only, 50 prompts tracked, 1 language and 1 region, 1 seat.
The top tier is quoted by sales, so there is no published ceiling.
Profound.
Profound is the full-stack AI visibility marketing platform that helps enterprise brands monitor, optimize, and measure how they appear across ChatGPT, Perplexity, Gemini, Claude, and eight other AI answer engines.
01
Price, complaint, verdict
Read this if you read nothing else02
The complaint
Pricing is steep relative to what lower tiers unlock, with a large jump between Growth and Enterprise
8 recurring complaints show up in public reviews, and 5 of them come up often.
Praise is just as consistent: intuitive, polished ui that makes complex ai visibility data easy to read and report on.
03
The verdict
A measurement instrument for a team that already has writers.
Reviewers rarely attack the data. They attack the cost per tracked prompt and a dashboard that tells you where you stand without telling you what to do next.
Single workspace, so an agency running several clients is buying the wrong shape of product entirely.
Buy: One brand, in-house teamSkip: Agencies, no writers
02
Pricing matrix
Scroll sideways for all tiers| Included | Starter$99monthly | Growth$399monthly | EnterpriseCustomContact sales |
|---|---|---|---|
| 1 | ChatGPT tracking only | 3 answer engines tracked | 10 answer engines tracked |
| 2 | 50 prompts tracked | 100 prompts tracked (9,000 responses) | Multiple companies tracked |
| 3 | 1 language and 1 region | 6 optimized articles per month | Tailored prompt tracking plan |
| 4 | 1 seat | 1 language and 1 region | API access |
| 5 | Email support | 3 seats | SSO/SAML + SOC2 compliance |
| 6 | · | Email support | Dedicated Slack support with 24-hour SLA |
03
What reviewers say
Bars show how often it is raisedPraise
7 themesIntuitive, polished UI that makes complex AI visibility data easy to read and report on
“I like that Profound is easy to use, with a UI that feels intuitive.”
Bianca B. (Organic Search & Ecommerce) · G2
Unique Prompt Volumes dataset showing real AI search demand that no competitor offers
“Nobody else in this category ships this dataset.”
Ernest (Reviewer, Analyze AI) · Analyze AI
Fast and thorough onboarding with highly responsive customer success team
“I was able to set up full visibility across all the core prompts in less than two hours.”
Skye Scofield (Marketing Lead, Statsig) · G2
Conversation Explorer gives direct visibility into how real users query AI platforms
“The Conversation Explorer feature is absolutely great - it lets me see exactly how people are talking with ChatGPT.”
Anonymous Verified User (CEO, Small Business) · SourceForge
Complaints
8 themesPricing is steep relative to what lower tiers unlock, with a large jump between Growth and Enterprise
“Profound has a limited availability of prompts for the price...Profound's cost per prompt is higher than average.”
Torben R. (Senior Content Marketing Manager) · G2
No free trial or self-serve signup - every plan requires a sales conversation first
“Profound has no free trial, no free tier, and no self-serve signup - every plan including Lite is sales-led.”
Ernest (Reviewer, Analyze AI) · Analyze AI
Dashboard can be confusing - visibility data does not clearly tell you what to do next
“the dashboard is confusing, integration with existing systems is limited, and the platform needs better onboarding and training”
Anonymous Verified User · G2
Single-workspace architecture makes it unusable or cumbersome for agencies managing multiple clients
“You can't use Profound as an agency, or to track multiple websites.”
Anonymous Reviewer (3.1/5) · GenerateMore.ai
Ratings: 4.6/5 on g2 (790 reviews). As recorded 6 June 2026; counts move, so check the source before quoting.
04
What it does
Answer Engine Insights
Tracks how a brand is mentioned, cited, and represented across AI answer engines, including sentiment analysis and competitive share of voice monitoring.
Prompt Volumes
Proprietary panel data showing estimated search volumes for AI prompts, revealing how often consumers ask specific questions to ChatGPT, Perplexity, and other LLMs.
Profound Agents
Autonomous AI marketing agents that orchestrate content workflows, including content refresh, AEO FAQ generation, competitive research, and CMS publishing.
05
Coverage and integrations
AI platforms tracked
ChatGPTPerplexityGoogle GeminiClaudeGoogle AI OverviewsMicrosoft CopilotGrokMeta AIDeepSeekGoogle AI Mode
CloudflareVercelAmazon CloudFrontFastlyNetlifyAkamaiGoogle Cloud CDNShopifyWordPress (Agent Analytics)WordPress (CMS Agents)ContentfulSanityFramer CMSAdobe Experience ManagerGoogle Analytics (GA4)Adobe Analytics
06
The actual decision
We sell one of these twoPath A
Buy Profound
Right when one brand, in-house team. You get the measurement, and the work of turning it into published pages and earned citations stays with your team.
Path B
Hire someone to run it
Right when agencies, no writers. Disclosure: this is what we sell, which is a reason to read us critically. It is also why every figure here carries the date we checked it, and every judgement carries the quote it came from.
07
Questions people ask
What is Profound?
Profound is the full-stack AI visibility marketing platform that helps enterprise brands monitor, optimize, and measure how they appear across ChatGPT, Perplexity, Gemini, Claude, and eight other AI answer engines.
How much does Profound cost?
Profound starts at $99 per month, across 3 published tiers. Pricing checked 6 June 2026.
Does Profound have a free trial?
No free tier or trial is published for Profound.
What do users complain about in Profound?
The most frequently raised issue is: Pricing is steep relative to what lower tiers unlock, with a large jump between Growth and Enterprise
Should I buy Profound or hire a managed service?
A measurement instrument for a team that already has writers. Buy the tool if one brand, in-house team. A managed service is the better fit when nobody in-house has hours each week to act on what it reports.
Not sure which path you are on?
Thirty minutes. We show you the buyer questions where an engine names a competitor instead of you, and say plainly whether a tool or a managed programme fits your situation.
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