Head-to-head review · Updated June 2026

All in One SEO vs Screaming Frog: which one wins in 2026?

All in One SEO and Screaming Frog both claim to do the same thing: tell you where your brand shows up in AI search. They go about it differently enough that the choice matters. All in One SEO has raised Bootstrapped, Screaming Frog has raised Bootstrapped; Both companies are roughly comparable in size; the choice comes down to price, coverage, and fit.

Screaming Frog is cheaper out the gate, but that's not the only thing that matters. The right pick depends on which dimension matters most for you.

The verdict
Pick

All in One SEO

Pick All in One SEO if you want the cheaper option ($8/mo vs $0/mo); and you trust traction signals — they list 3 customers, Screaming Frog lists 0.

Pick

Screaming Frog

Pick Screaming Frog if you want the cheaper option ($0/mo vs $8/mo).

If neither is right, GrowthManager.ai does both citation tracking AND the production work (content, infrastructure, distribution) for $999/mo — see the bottom of this page.

The case for All in One SEO

All in One SEO has raised Bootstrapped (Acquired by Awesome Motive (2020)). Founded by Michael Torbert, Syed Balkhi, based in West Palm Beach, FL. On their site they list 3 named customers including Vogue, Nestle, Thomson Reuters. Pricing starts at $8/mo.

Powerful WordPress SEO plugin with TruSEO score and link assistant.

What people praise

  • Setup wizard scored 9.4 of 10 on G2 for ease of setup, asking plain-language questions and producing a working configuration in under five minutes.
  • WooCommerce product SEO is included in the free tier, which Yoast paywalls behind their Premium plan.
  • TruSEO on-page analysis gives prioritized fix lists that non-developer marketers can action without a freelancer.
  • Smart Schema generator auto-detects post type and outputs valid JSON-LD without manual configuration.

Where it falls short

  • Renewal pricing roughly doubles versus the intro year, a 100% jump that reviewers consistently flag as misleading.
  • Free version is meaningfully thinner than Rank Math's free tier, forcing more users into the paid Plus or Pro plans.
  • Persistent in-plugin upsells across the WordPress admin annoy users who already paid for Pro.
  • Independent performance tests rank the plugin slower than 94% of WordPress plugins, with high memory footprint.

The case for Screaming Frog

Screaming Frog has raised Bootstrapped. Founded by Dan Sharp, based in Henley-in-Arden, UK. Pricing starts at $0/mo.

Desktop SEO crawler used by technical SEOs everywhere.

What people praise

  • Free version actually works for sites under 500 URLs, which reviewers say is rare in SEO tooling.
  • Comprehensive technical audit catches broken links, redirect chains, duplicate content, missing canonicals, and metadata errors in one pass.
  • Custom extraction with XPath and CSS selectors is repeatedly cited as the killer feature for scraping data no other crawler can pull.
  • Recent integrations with OpenAI, Claude, and Gemini let users run prompts against scraped content during a crawl.

Where it falls short

  • Desktop-only Java app, so reviewers complain there is no cloud dashboard and no way to share live crawl data with teammates.
  • Heavy memory footprint, with users reporting that large sites (1M+ URLs) require 32GB RAM and database storage mode.
  • UI looks dated and the learning curve is steep for non-technical users, especially around XPath extraction.
  • No keyword research, backlink analysis, or rank tracking, so users still need a second tool for those workflows.

Pricing, tier by tier

Tier 1
All in One SEO
Basic
$49.50/year intro, $99/year renewal
  • 1 site
  • 10,000 AI Credits
  • Unlimited SEO audits
  • Smart Schema markup
Screaming Frog
Free
$0
  • Crawl up to 500 URLs per run
  • Broken link and error detection
  • Meta data analysis
  • XML sitemap generation
Tier 2
All in One SEO
Plus
$99.50/year intro, $199/year renewal
  • 3 sites
  • 25,000 AI Credits
  • Local Business and Multi-Location schema
  • Author SEO (E-E-A-T)
Screaming Frog
Paid License
~$21/mo
  • Unlimited URL crawl (memory permitting)
  • JavaScript rendering and mobile usability audits
  • Structured data validation
  • AI integrations with OpenAI, Gemini, and Anthropic Claude
Tier 3
All in One SEO
Pro
$199.50/year intro, $399/year renewal
  • 10 sites
  • 50,000 AI Credits
  • Internal Link Assistant
  • 404 error tracking and Advanced Redirects
Screaming Frog
Volume Discount (5-9 seats)
~$20/mo
  • All paid license features
  • Discounted bulk seats for agencies
Tier 4
All in One SEO
Elite
$299.50/year intro, $599/year renewal
  • 100 sites
  • 200,000 AI Credits
  • Keyword Rank Tracking
  • Client and multi-site management
Screaming Frog
Volume Discount (20+ seats)
~$18/mo
  • All paid license features
  • Best per-seat rate for large teams

Feature parity

What each one ships that the other doesn't. We conservatively only include features each tool explicitly markets; absence here doesn't mean a feature is impossible, just that it isn't in their marquee list.

Only on All in One SEO
  • TruSEO On-Page Analysis. Color-coded on-page checklist with actionable fix recommendations per post.
  • Smart Schema Markup. Auto-generates JSON-LD schema for posts, products, FAQs, recipes, and 25+ other types.
  • Internal Link Assistant. Suggests internal link targets across the site to strengthen topic clusters.
  • WooCommerce SEO. Product-specific titles, descriptions, schema, and sitemap support for WooCommerce stores.
  • Author SEO (E-E-A-T). Adds author schema and bios designed to satisfy Google's experience signals.
  • AI Title and Meta Generator. ChatGPT-powered writing tools for titles, meta descriptions, and post outlines using included AI credits.
Only on Screaming Frog
  • Website Crawler. Breadth-first crawler that fetches URLs, response codes, redirects, page titles, meta descriptions, headings, and content.
  • Custom Extraction. Pull any data from a page using XPath, CSS selectors, or regex during the crawl.
  • JavaScript Rendering. Renders pages with a headless Chromium engine to crawl single-page apps and JS-heavy sites.
  • Crawl Comparison. Diffs two crawls to surface changes in metadata, response codes, structure, and content between deploys.
  • AI Prompt Integration. Run prompts against OpenAI, Claude, or Gemini for every URL during a crawl, for example to classify pages or generate alt text.
  • Structured Data Validation. Audits JSON-LD, Microdata, and RDFa against Google and Schema.org specs.

When each one wins

When All in One SEO wins
  • You're enterprise and need to call a reference. All in One SEO lists 3 named customers; Screaming Frog lists 0.
  • Setup wizard scored 9.4 of 10 on G2 for ease of setup, asking plain-language questions and producing a working configuration in under five minutes.
When Screaming Frog wins
  • Budget is the constraint. Screaming Frog starts at $0/mo vs All in One SEO's $8/mo, so on a per-seat basis it's the cheaper way in.
  • Free version actually works for sites under 500 URLs, which reviewers say is rare in SEO tooling.
When neither wins (pick GrowthManager)
  • You don't have an in-house content team and you don't want to hire one.
  • You want one $999/mo invoice instead of stacking All in One SEO plus an agency.
  • You need the team that measures to also act on the data, in the same week.
  • You're a B2B SaaS, services firm, or e-commerce brand at $20K+ MRR.

Reasons to pick one over the other

Reasons to pick All in One SEO over Screaming Frog

  1. More named customers. All in One SEO lists 3 customers vs Screaming Frog's 0, including Vogue, Nestle, Thomson Reuters.
  2. What users praise most. Setup wizard scored 9.4 of 10 on G2 for ease of setup, asking plain-language questions and producing a working configuration in under five minutes.

Reasons to pick Screaming Frog over All in One SEO

  1. Lower entry price. Screaming Frog starts at $0/mo vs All in One SEO's $8/mo.
  2. Faster product velocity. Screaming Frog has shipped 4 public launches in the last year vs All in One SEO's 0.
  3. What users praise most. Free version actually works for sites under 500 URLs, which reviewers say is rare in SEO tooling.
  4. EU data residency. Screaming Frog is HQ'd in Henley-in-Arden, UK, which simplifies GDPR data-processor agreements for European buyers.

Switching from one to the other

From All in One SEO to Screaming Frog

Export your saved queries and prompt panels from All in One SEO (most tools support CSV export). Most Screaming Frog setups can import the same query list in a single CSV upload. Expect 1-2 days of parallel running so you can validate Screaming Frog's data againstAll in One SEO's; one to two weeks of full reconciliation before you cancel All in One SEO. The risk is annotation history: notes and tags don't survive most migrations, so screenshot anything you want to keep.

From Screaming Frog to All in One SEO

Same flow in reverse. Export from Screaming Frog, import to All in One SEO. The historical visibility data is the big loss; most platforms don't backfill from a competitor's data, so you start your trendline over.

From either to GrowthManager.ai

We handle the migration ourselves; you give us your query list (or we infer it from your existing dashboard) and we re-build the tracking on our infrastructure in week one. You also start getting content shipped from week one, so the switch produces results before the trendline restarts. The conversation that kicks this off is a 20-minute call.

Side by side, every number we could verify

All in One SEOScreaming Frog
Starts at (USD/mo)$8/mo$0/mo
Founded20072010
HeadquartersWest Palm Beach, FLHenley-in-Arden, UK
Funding raisedBootstrappedBootstrapped
AI platforms tracked
G2 rating4.8 / 5 (203 reviews)4.7 / 5 (186 reviews)
Named customers3
SOC 2 Type 2
GDPR✓ Yes✓ Yes
HIPAA

What real users say

Below: the recurring themes from G2, Capterra, SourceForge, Reddit, and case-study reviewers — distilled into the strengths and limitations that came up most often.

All in One SEOwhat users praise

  • Setup wizard scored 9.4 of 10 on G2 for ease of setup, asking plain-language questions and producing a working configuration in under five minutes.
  • WooCommerce product SEO is included in the free tier, which Yoast paywalls behind their Premium plan.
  • TruSEO on-page analysis gives prioritized fix lists that non-developer marketers can action without a freelancer.
  • Smart Schema generator auto-detects post type and outputs valid JSON-LD without manual configuration.
  • Direct Google Search Console integration surfaces clicks, impressions, and average position inside the WordPress admin.

All in One SEOwhat users complain about

  • Renewal pricing roughly doubles versus the intro year, a 100% jump that reviewers consistently flag as misleading.
  • Free version is meaningfully thinner than Rank Math's free tier, forcing more users into the paid Plus or Pro plans.
  • Persistent in-plugin upsells across the WordPress admin annoy users who already paid for Pro.
  • Independent performance tests rank the plugin slower than 94% of WordPress plugins, with high memory footprint.
  • Four-tier price structure with feature gates between every level is described as 'a maze' by G2 reviewers.

Screaming Frogwhat users praise

  • Free version actually works for sites under 500 URLs, which reviewers say is rare in SEO tooling.
  • Comprehensive technical audit catches broken links, redirect chains, duplicate content, missing canonicals, and metadata errors in one pass.
  • Custom extraction with XPath and CSS selectors is repeatedly cited as the killer feature for scraping data no other crawler can pull.
  • Recent integrations with OpenAI, Claude, and Gemini let users run prompts against scraped content during a crawl.
  • One-time low annual fee ($21/mo equivalent) is dramatically cheaper than Semrush or Ahrefs site audits.

Screaming Frogwhat users complain about

  • Desktop-only Java app, so reviewers complain there is no cloud dashboard and no way to share live crawl data with teammates.
  • Heavy memory footprint, with users reporting that large sites (1M+ URLs) require 32GB RAM and database storage mode.
  • UI looks dated and the learning curve is steep for non-technical users, especially around XPath extraction.
  • No keyword research, backlink analysis, or rank tracking, so users still need a second tool for those workflows.
  • No collaboration features, so two SEOs cannot work on the same crawl results without exporting CSVs.

A third option

Both All in One SEO and Screaming Frogare tracking tools. They tell you what's wrong with your AI visibility. Neither one fixes it. That's our pitch for GrowthManager.ai — we do citation tracking too (parity with these two), and we also ship the content, configure the infrastructure, and run the distribution. $999/mo, managed end-to-end. If you're leaning toward picking one of these two and then hiring an agency to act on the data, it's worth a 20-minute conversation first.

Frequently asked questions

Which is better, All in One SEO or Screaming Frog?

Honestly: neither one fully solves the problem. All in One SEO and Screaming Frog are tracking tools — they tell you where your brand shows up in AI answers but don't change the answer. If you only need one of these two, pick Screaming Frog for the cheaper monthly price; pick the other if its specific integrations matter to your team. Our actual editorial pick is GrowthManager.ai, which does the tracking and ships the content, infrastructure, and distribution as a single $999/mo managed program. Disclosure: we publish this comparison and make GrowthManager.

How much do All in One SEO and Screaming Frog cost?

All in One SEO starts at $8/mo. Screaming Frog starts at $0/mo. Both have higher-tier plans for larger workspaces. GrowthManager.ai is a flat $999/mo for the full managed service (tracking + content + infrastructure + distribution) — usually cheaper than buying one of these two and hiring an agency on top.

Do All in One SEO and Screaming Frog actually improve your AI visibility, or just measure it?

Both All in One SEO and Screaming Frog are measurement tools. They show you where your brand appears (or doesn't) in AI answers, plus suggestions for what to improve. Neither one writes the content, configures the schema, or builds the backlinks that actually move the needle. To do that you need an in-house content team or an agency. GrowthManager.ai is the agency — and we include the tracking, so you don't pay twice.

What's the GrowthManager.ai alternative to All in One SEO and Screaming Frog?

GrowthManager.ai is a managed AI visibility program. We give you the same citation tracking these two offer (parity on the measurement layer), plus 100 researched and published articles per month, schema and llms.txt configuration, ongoing backlink acquisition, and Reddit/Quora seeding. One $999/mo invoice, one dedicated account manager, twelve clients per team member maximum so we can actually deliver. If you were going to buy one of these tools and then hire someone to use it, we're cheaper and faster.

Further reading

External research that informs the editorial framework on this page. We cite these openly because the framework is meant to be auditable.

  1. Microsoft Bing Webmaster Guidelines (2025)· Microsoft

    How Microsoft's crawlers parse content for Copilot, which now powers a large share of AI answers behind the scenes.

  2. Generative Engine Optimization research· Kevin Indig

    Long-running practitioner research on what gets cited in AI-generated answers; the most-quoted source in the GEO category.

  3. Zero-Click Search forecasts· Gartner

    Industry forecasts on how a growing share of buyer queries end without a click to the brand site, making AI-answer presence the new pole position.

  4. Audience intelligence analyses· SparkToro

    Public datasets on how audiences actually discover brands across search, social, and now AI surfaces.

  5. Trust Barometer (2024)· Edelman

    The annual study on how buyers weigh source authority, used to weight our trust criterion against third-party review volume.

Disclosure + methodology

GrowthManager.ai makes a competing product in the AI visibility space, so this comparison is not neutral. Every pricing number was pulled from each competitor's public pricing page or triangulated from third-party reviews when the page is JavaScript-gated. Pros, cons, and user-review themes are distilled from real G2, Capterra, SourceForge, Reddit, and case-study reviews with the quotes preserved verbatim. We update this comparison whenever the underlying data changes.