Vitality
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Methodology

Four principles.

Our operating philosophy, written down.

01
Data over dogma

Every protocol we recommend has to show up in the member data. When it doesn't, we remove it.

02
A real coach, always

Our programs are coach-led. The app is the instrument; the coach is the relationship.

03
Habits before hacks

We won't recommend an ice bath before you've slept 7 hours. Order matters.

04
Published outcomes

Quarterly outcome reports, including the negative ones.