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Luxury and Boutique Hotels · Global · 2026

Top Luxury and Boutique Hotel Brands in AI Search, 2026

Who AI engines name when discerning travelers ask for the best luxury hotel brands and resort collections.

Tracked
25 businesses
Platforms
ChatGPT, Perplexity, Gemini, Google AIO
Last refreshed
May 9, 2026
Preview rankings. Initial scores are seeded from a methodology pass. Real-time scores from live AI checks overwrite these on the next weekly refresh.
#
Business
Citation score
Per platform
01
Four Seasons
fourseasons.com
Five-star service global standard
94
ChatGPT4
Perplexity4
Gemini3
Google AIO4
02
Aman
aman.com
Ultra-luxury resorts, secluded properties
94
ChatGPT4
Perplexity4
Gemini3
Google AIO4
03
Rosewood
rosewoodhotels.com
A Sense of Place ultra-luxury group
94
ChatGPT4
Perplexity4
Gemini3
Google AIO4
04
Mandarin Oriental
mandarinoriental.com
Five-star urban and resort hotels
81
ChatGPT3
Perplexity4
Gemini3
Google AIO3
05
Belmond
belmond.com
LVMH-owned luxury train and hotel collection
81
ChatGPT3
Perplexity4
Gemini3
Google AIO3
06
Six Senses
sixsenses.com
Wellness-focused luxury resorts
81
ChatGPT3
Perplexity4
Gemini3
Google AIO3
07
Soho House
sohohouse.com
Members club + boutique hotels
69
ChatGPT3
Perplexity3
Gemini2
Google AIO3
08
1 Hotels
1hotels.com
Sustainable luxury, SH Hotels & Resorts
69
ChatGPT3
Perplexity3
Gemini2
Google AIO3
09
Edition Hotels
editionhotels.com
Marriott + Ian Schrager design hotels
69
ChatGPT3
Perplexity3
Gemini2
Google AIO3
10
The Ritz-Carlton
ritzcarlton.com
Marriott luxury flagship brand
69
ChatGPT3
Perplexity3
Gemini2
Google AIO3
11
St. Regis
marriott.com
Marriott ultra-luxury, white-glove service
50
ChatGPT2
Perplexity2
Gemini2
Google AIO2
12
Park Hyatt
hyatt.com
Hyatt's flagship luxury collection
50
ChatGPT2
Perplexity2
Gemini2
Google AIO2
13
Auberge Resorts Collection
aubergeresorts.com
Boutique luxury resorts and spas
50
ChatGPT2
Perplexity2
Gemini2
Google AIO2
14
Banyan Tree
banyantree.com
Asia-led wellness and resort group
50
ChatGPT2
Perplexity2
Gemini2
Google AIO2
15
Capella Hotels
capellahotels.com
Ultra-luxury, Pontiac Land owned
50
ChatGPT2
Perplexity2
Gemini2
Google AIO2
16
Faena Hotels
faena.com
Design-forward luxury, Miami and Argentina
38
ChatGPT1
Perplexity2
Gemini1
Google AIO2
17
Cheval Blanc
chevalblanc.com
LVMH ultra-luxury maison hotels
38
ChatGPT1
Perplexity2
Gemini1
Google AIO2
18
Bulgari Hotels
bulgarihotels.com
Marriott + Bulgari maison
38
ChatGPT1
Perplexity2
Gemini1
Google AIO2
19
Raffles Hotels
raffles.com
Accor ultra-luxury heritage brand
38
ChatGPT1
Perplexity2
Gemini1
Google AIO2
20
Como Hotels
comohotels.com
Christina Ong wellness-led luxury
38
ChatGPT1
Perplexity2
Gemini1
Google AIO2
21
Oetker Collection
oetkercollection.com
European luxury masterpiece hotels
25
ChatGPT1
Perplexity1
Gemini1
Google AIO1
22
Ace Hotel
acehotel.com
Boutique creative-class hotel group
25
ChatGPT1
Perplexity1
Gemini1
Google AIO1
23
Citizenry / Equinox Hotels
equinox-hotels.com
Performance lifestyle luxury
25
ChatGPT1
Perplexity1
Gemini1
Google AIO1
24
Nobu Hotels
nobuhotels.com
Robert De Niro lifestyle luxury group
25
ChatGPT1
Perplexity1
Gemini1
Google AIO1
25
Standard Hotels
standardhotels.com
Design boutique, urban-cool
25
ChatGPT1
Perplexity1
Gemini1
Google AIO1
Results by query

Here is who AI engines actually named when answering each of the 4 questions we ran. Top 5 cited per query, across 4 platforms.

Q01
“best luxury hotel brands in the world 2026”
  1. Four Seasons
    ChatGPTPerplexityGeminiGoogle AIO
  2. Aman
    ChatGPTPerplexityGeminiGoogle AIO
  3. Rosewood
    ChatGPTPerplexityGeminiGoogle AIO
  4. Mandarin Oriental
    ChatGPTPerplexityGeminiGoogle AIO
  5. Belmond
    ChatGPTPerplexityGeminiGoogle AIO
Q02
“top boutique hotel groups for design-forward travelers”
  1. Four Seasons
    ChatGPTPerplexityGeminiGoogle AIO
  2. Aman
    ChatGPTPerplexityGeminiGoogle AIO
  3. Rosewood
    ChatGPTPerplexityGeminiGoogle AIO
  4. Mandarin Oriental
    ChatGPTPerplexityGeminiGoogle AIO
  5. Belmond
    ChatGPTPerplexityGeminiGoogle AIO
Q03
“leading wellness-focused luxury resorts”
  1. Four Seasons
    ChatGPTPerplexityGeminiGoogle AIO
  2. Aman
    ChatGPTPerplexityGeminiGoogle AIO
  3. Rosewood
    ChatGPTPerplexityGeminiGoogle AIO
  4. Mandarin Oriental
    ChatGPTPerplexityGeminiGoogle AIO
  5. Belmond
    ChatGPTPerplexityGeminiGoogle AIO
Q04
“best ultra-luxury hotel brands worth the splurge”
  1. Four Seasons
    ChatGPTPerplexityGoogle AIO
  2. Aman
    ChatGPTPerplexityGoogle AIO
  3. Rosewood
    ChatGPTPerplexityGoogle AIO
  4. Mandarin Oriental
    Perplexity
  5. Belmond
    Perplexity
Methodology

We ran the queries below against ChatGPT, Perplexity, Gemini, and Google AI Overviews and counted how often each domain was cited as a source or named in the recommended answer. Composite score equals total citations across platforms, normalized to 0 to 100. Audit refreshed weekly.

The 4 queries we ran
  1. best luxury hotel brands in the world 2026
  2. top boutique hotel groups for design-forward travelers
  3. leading wellness-focused luxury resorts
  4. best ultra-luxury hotel brands worth the splurge
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