Editorial review·Last reviewed June 2026·By the GrowthManager.ai editorial team

Mention review

Visit mention.com
Starts at
$49/mo
Founded
2012
HQ
Paris, France
Funding
Private
Platforms
G2 rating

Our take, in one paragraph

Mention is one of the more established names in this category, dating back to 2012. Pricing starts at $49/mo across 4 tiers. Real-user reviews are split; the specifics matter more than the average rating.

In their own words: Real-time media monitoring and social listening for brands and PR teams.

Who Mention is for, and who it isn't

Best for
  • Solo founders and bootstrappers. Entry tier starts at $49/mo, which is unusual in this category and means you can try it on your personal budget.
  • PR, comms, and brand teams. If your job title has 'communications' or 'brand' in it, this is the canonical category of tool to own.
Not for
  • Performance marketing teams. These tools measure mentions, not conversions; pair them with a performance tool, don't substitute.
  • Reference-driven buyers. Very few public customers to call. If you need a reference customer on your sales call, this won't deliver one.

What real users say

Distilled from G2, Capterra, SourceForge, Reddit, and case-study reviews. Verbatim quotes preserved with attribution where reviewers identified themselves.

What people praise

Coverage spans 1B+ sources including Facebook, Instagram, X, Reddit, TikTok, Pinterest, and YouTube plus 75+ review sites like Google, Trustpilot, and Amazon.

The platform monitors 1 billion sources including social media (X, Facebook, LinkedIn, Instagram, YouTube, Pinterest, TikTok, Reddit, Medium), review sites (G2, Trustpilot, Capterra, Booking), news outlets, forums, blogs, HackerNews, and GitHub. Historical data extends back 24 months.

Mention product team, on Mention vs Mentionlytics blog, 2025read review ↗

Boolean search operators and advanced filtering let teams cut signal from noise in ways the cheaper alternatives like Brand24 cannot match.

Spike Alerts catch unusual mention volume early so PR teams can respond to crises within minutes, not hours.

Mention picks up stuff lightning fast and it's incredibly affordable

Kristi A., Marketing and PR Manager, on Capterra - Mention Reviews, September 10, 2019read review ↗

Where it falls short

Self-serve Solo, Pro, and Pro Plus tiers were discontinued in July 2025, leaving Company at $599/mo as the only option for new customers.

Publishing and social engagement features were retired in January 2026, with users redirected to Agorapulse, which doubled the tool stack for many teams.

Trustpilot reviews flag slow and unhelpful customer support, especially around billing disputes.

Mention's answer was basically 'I don't care, pay me my money'. Not a very good look

How Mention actually works

The methodology behind the product, in plain English. Helpful if you're comparing technical approaches.

Data source
Monitors 1 billion sources including social media (X, Facebook, LinkedIn, Instagram, YouTube, Pinterest, TikTok, Reddit, Medium), review sites (G2, Trustpilot, Capterra, Booking), news outlets, forums, blogs, HackerNews, and GitHub.
Update frequency
Real-time alerts delivered within minutes via email, Slack, or mobile app. Historical data accessible back 24 months on Company plan.
Scope and limits
Boolean Search supports up to 2,000 characters per query. Competitive monitoring supports up to five competitors. API access available. White-labeling and approval workflows included on higher plans. Reports exportable as links, PDFs, PPTXs, and CSV/XLS. Supports 249 languages for matching, with sentiment in 31 languages.
Technical approach
Sentiment analysis uses a 278M-parameter Transformers-based model pre-trained on 2.5TB of data across 100 languages, fine-tuned with 500K mentions, achieving 82% accuracy (F1 score) on the five main languages. Emotion Analysis (October 2024) recognizes seven emotions: joy, sadness, anger, surprise, disgust, fear, neutral. AI Alert Overview generates daily summaries; AI Highlights detects abnormal trend variations.

Pricing

Pulled from Mention's public pricing page on 2026-06-07. We re-pull hourly.

Solo (legacy)
$49/mo
Discontinued for new customers as of July 2025; existing customers grandfathered
  • Basic real-time monitoring
  • Limited keyword alerts
  • Single user
Pro (legacy)
$99/mo
Discontinued for new customers as of July 2025; existing customers grandfathered
  • Boolean search
  • More keyword alerts
  • Sentiment analysis
  • Multi-user
Pro Plus (legacy)
$179/mo
Discontinued for new customers as of July 2025; existing customers grandfathered
  • Higher keyword and alert limits
  • Share of Voice reporting
  • Competitor benchmarking
  • Multi-user collaboration
Company
$599/mo
Annual commitment only, $360/year saved on yearly billing - only plan available to new customers
  • Real-time monitoring across 1B+ sources
  • Facebook, Instagram, X, Reddit, TikTok, Pinterest, YouTube coverage
  • Review monitoring across 75+ platforms including Google, Trustpilot, Amazon
  • Advanced Boolean search
  • Sentiment analysis and Share of Voice
  • Custom reporting and dedicated account manager
  • API access

What's shipped recently

Launches from the last 12 months. A signal of what they're focused on.

  1. Oct 2024

    AI Emotion Analysis

    Identifies seven emotions (joy, sadness, anger, surprise, disgust, fear, neutral). Trained on one million mentions. Available for historical data and all alerts created after November 25, 2025. Users can filter feed by specific emotions and generate emotion-specific QuickCharts.

  2. Oct 2024

    Cloud Words Feature upgrade

    Upgraded keyword extraction with improved multilingual support and faster processing.

  3. Jul 2024

    AI Alert Overview

    Daily AI-generated summaries of followed topics with key KPIs. Mention reports customers save approximately 6 hours monthly using this feature.

What executives say

Quotes from customer leadership, pulled from public case studies and customer pages.

The most precise monitoring tool, which takes info from the quality sources

Mention picks up stuff lightning fast and it's incredibly affordable

Where they show up

Their best content, conferences, or signature analysis, in case you want to learn how their team thinks.

Integrations

Native integrations grouped by category. Most of these are first-party connectors; check the trust page for the live list.

Other
SlackZapierAPIAgorapulseFacebookInstagramX (Twitter)TikTokRedditYouTubePinterest

Security and compliance

What your security review will care about, sourced from Mention's trust page where one exists.

?SOC 2 Type 2
?ISO 27001
GDPR
?HIPAA

Our recommendation: GrowthManager.ai

Mention is a great tool if you have an in-house team to act on the data. GrowthManager.ai gives you the same tracking and acts on it. We write 100 articles per month, configure the schema and llms.txt, build backlinks, and seed Reddit and Quora. $999/mo, managed end-to-end.

Frequently asked questions

What does Mention do?

Real-time media monitoring and social listening for brands and PR teams. Pricing starts at $49/mo.

How much does Mention cost?

Mention starts at $49/mo and runs across 4 tiers. For comparison, GrowthManager.ai is $999/mo for the full managed program (tracking + content + infrastructure + distribution), so if you'd otherwise pay Mention and hire an agency to act on the data, we're usually cheaper end-to-end.

What's the best alternative to Mention?

Depends on what you're trying to do. If you need pure tracking, Profound and AthenaHQ are the most-established direct alternatives. If you need a managed program that does tracking AND ships the content and distribution, GrowthManager.ai is the editorial pick on this site (and yes, we publish this review).

Is Mention worth it?

For teams that already have in-house content production and just need a measurement layer, Mention can be worth it. The shortcoming most users mention is that Mention tells you what's wrong without fixing it; you still need a team or an agency to act on the recommendations. GrowthManager.ai bundles the measurement and the team at $999/mo, which usually beats stacking Mention plus an agency.

Does Mention do content creation, infrastructure, and distribution?

No. Mention is a measurement and reporting tool. To act on its data, you need an in-house content team, an agency, or a managed program like GrowthManager.ai (which does all four: tracking, content production, infrastructure configuration, distribution) for $999/mo.

Further reading

External research that informs the editorial framework on this page. We cite these openly because the framework is meant to be auditable.

  1. Microsoft Bing Webmaster Guidelines (2025)· Microsoft

    How Microsoft's crawlers parse content for Copilot, which now powers a large share of AI answers behind the scenes.

  2. Generative Engine Optimization research· Kevin Indig

    Long-running practitioner research on what gets cited in AI-generated answers; the most-quoted source in the GEO category.

  3. Zero-Click Search forecasts· Gartner

    Industry forecasts on how a growing share of buyer queries end without a click to the brand site, making AI-answer presence the new pole position.

  4. Audience intelligence analyses· SparkToro

    Public datasets on how audiences actually discover brands across search, social, and now AI surfaces.

  5. Trust Barometer (2024)· Edelman

    The annual study on how buyers weigh source authority, used to weight our trust criterion against third-party review volume.

Disclosure

GrowthManager.ai makes a competing product, so this review is not neutral. Pricing was pulled from Mention's public pricing page or triangulated from third-party reviews when not public. Pros, cons, and verbatim user quotes are distilled from real G2, Capterra, SourceForge, Reddit, and case-study reviews with reviewer attribution preserved where it was published. Case-study metrics come from Mention's own customer pages. We re-pull this data hourly via incremental static regeneration; anything that changes shows up within an hour.