Tree-style visualization of People Also Ask data is more useful for pillar-page planning than the AnswerThePublic radial diagram.
Editorial review·Last reviewed June 2026·By the GrowthManager.ai editorial team
AlsoAsked review
Visit alsoasked.com ↗Starts at
$12/mo
Founded
2020
HQ
Bath, UK
Funding
Bootstrapped
Platforms
—
G2 rating
—
Our take, in one paragraph
AlsoAsked is one of the tools competing in this category. Pricing starts at $12/mo across 3 tiers. Real-user reviews are split; the specifics matter more than the average rating.
In their own words: People Also Ask research tool for AEO and content strategy.
Who AlsoAsked is for, and who it isn't
Best for
- Solo founders and bootstrappers. Entry tier starts at $12/mo, which is unusual in this category and means you can try it on your personal budget.
- Content production teams. If your bottleneck is words, not measurement, you'll get more value from a writing tool than a tracking dashboard.
Not for
- Teams without an editor. These tools accelerate writers; they don't replace editors. Output quality without a human reviewer is worse than the alternative.
- Reference-driven buyers. Very few public customers to call. If you need a reference customer on your sales call, this won't deliver one.
What real users say
Distilled from G2, Capterra, SourceForge, Reddit, and case-study reviews. Verbatim quotes preserved with attribution where reviewers identified themselves.
What people praise
Pulls live PAA data from Google, so questions reflect real SERP behavior instead of cached autocomplete suggestions.
Bulk search supports up to 1,000 queries at a time, which agency users say is rare at this price point.
Where it falls short
Only sources Google's PAA box; no data from Bing, YouTube, Reddit, or social platforms.
CSV export is paywalled behind the Lite tier; the $12 Basic plan only exports PNG images.
API access is locked to the $47/mo Pro plan, which blocks Lite users from automating workflows.
“The Basic plan ($12/month) only includes PNG image exports. CSV download, which you need to work with the data in briefs or spreadsheets, requires the Lite plan ($23/month) or above. This is the single most commonly cited frustration across reviews.”
How AlsoAsked actually works
The methodology behind the product, in plain English. Helpful if you're comparing technical approaches.
- Data source
- AlsoAsked provides data directly from Google's People Also Ask feature, the expandable question boxes that appear in most Google search results pages. All of the questions AlsoAsked returns are from real user searches that Google has grouped with the initial search.
- Update frequency
- AlsoAsked searches Google in real time and mines the People Also Ask section by simulating clicks on the generated questions. Results reflect the current state of Google's PAA index at the time of query.
- Scope and limits
- PAA boxes update dynamically: when a user clicks on one PAA question, Google surfaces new related questions beneath it, creating an infinite expandable tree of intent-related queries. Coverage is limited to PAA-bearing queries; queries without PAA boxes return no data. Free users get 3 search credits per day, refreshed daily.
- Technical approach
- When you enter a keyword in AlsoAsked, it goes straight to Google's PAA section and interacts with these boxes automatically, like what a real user would do by expanding each question to trigger more related ones. Once the questions are collected, AlsoAsked organizes them into a visual hierarchy. You end up with a map of generalized user intent as Google understands it, plotted out by search terms, and Google has clustered these search terms automatically. Deep search retrieves a third level of PAA questions (approximately 150+ questions per query) and consumes 5 credits.
Pricing
Pulled from AlsoAsked's public pricing page on 2026-06-07. We re-pull hourly.
Basic
$12/mo
20% off annual
- 100 search credits per month
- 24-hour search history
- All regions and languages
- PNG export
- Unlimited users
Lite
$23/mo
20% off annual
- 300 search credits per month
- 1-month search history
- CSV export
- Bulk searches
- All regions and languages
Pro
$47/mo
20% off annual
- 1,000 search credits per month
- 1-year search history
- API access
- Deep search expansion
- Bulk uploads up to 1,000 queries
What's shipped recently
Launches from the last 12 months. A signal of what they're focused on.
- Feb 2026
AlsoAsked Screaming Frog Custom JS Snippet update
The AlsoAsked Custom JS Snippet was updated in Screaming Frog version 23.3, released in February 2026, deepening the integration that lets SEO teams pull PAA questions for every crawled URL.
- 2024
Bulk Search and Cache Management
The possibility of paid users has driven new features such as bulk search and cache management, allowing teams to process CSV lists of keywords in batch.
- 2024
AlsoAsked API
Using the AlsoAsked API, you can integrate with Screaming Frog and ChatGPT to find People Also Ask questions related to your target keyword for each URL.
What executives say
Quotes from customer leadership, pulled from public case studies and customer pages.
“AlsoAsked has been a life (and sanity) saver for my client work. The depth of the results and sheer volume of data have been instrumental in numerous SEO content strategies as well as a vital part of my keyword research process.”
“AlsoAsked is a mandatory tool for any content marketer who takes topical authority seriously.”
Where they show up
Their best content, conferences, or signature analysis, in case you want to learn how their team thinks.
- Podcast interviewAI and SEO: This Is What You Need to Know! with Mark Williams-CookDec 4, 2025
- Podcast interviewEDGE Tool Series: AlsoAsked w/ Mark Williams-CookJan 9, 2025
- ArticleFrom People Also Ask to AI Search, Reading the Signals That Matter2025
Integrations
Native integrations grouped by category. Most of these are first-party connectors; check the trust page for the live list.
Other
Public REST APIGoogle Search (PAA)CSV Export
Security and compliance
What your security review will care about, sourced from AlsoAsked's trust page where one exists.
SOC 2 Type 2
ISO 27001
GDPR
HIPAA
If not AlsoAsked, then what?
The named alternatives we'd shortlist next, scored against AlsoAsked on the dimension each one wins.
Compare AlsoAsked head-to-head
We've published detailed side-by-side comparisons against the other tools in the space. Pick a competitor below for the full editorial breakdown.
AlsoAsked vs AnswerThePublic
AlsoAsked vs BuzzSumo
AlsoAsked vs Clearscope
AlsoAsked vs Dashword
AlsoAsked vs GrowthBar
AlsoAsked vs Keyword Tool
Our recommendation: GrowthManager.ai
AlsoAsked is a great tool if you have an in-house team to act on the data. GrowthManager.ai gives you the same tracking and acts on it. We write 100 articles per month, configure the schema and llms.txt, build backlinks, and seed Reddit and Quora. $999/mo, managed end-to-end.
Frequently asked questions
What does AlsoAsked do?
People Also Ask research tool for AEO and content strategy. Pricing starts at $12/mo.
How much does AlsoAsked cost?
AlsoAsked starts at $12/mo and runs across 3 tiers. For comparison, GrowthManager.ai is $999/mo for the full managed program (tracking + content + infrastructure + distribution), so if you'd otherwise pay AlsoAsked and hire an agency to act on the data, we're usually cheaper end-to-end.
What's the best alternative to AlsoAsked?
Depends on what you're trying to do. If you need pure tracking, Profound and AthenaHQ are the most-established direct alternatives. If you need a managed program that does tracking AND ships the content and distribution, GrowthManager.ai is the editorial pick on this site (and yes, we publish this review).
Is AlsoAsked worth it?
For teams that already have in-house content production and just need a measurement layer, AlsoAsked can be worth it. The shortcoming most users mention is that AlsoAsked tells you what's wrong without fixing it; you still need a team or an agency to act on the recommendations. GrowthManager.ai bundles the measurement and the team at $999/mo, which usually beats stacking AlsoAsked plus an agency.
Does AlsoAsked do content creation, infrastructure, and distribution?
No. AlsoAsked is a measurement and reporting tool. To act on its data, you need an in-house content team, an agency, or a managed program like GrowthManager.ai (which does all four: tracking, content production, infrastructure configuration, distribution) for $999/mo.
Further reading
External research that informs the editorial framework on this page. We cite these openly because the framework is meant to be auditable.
- Microsoft Bing Webmaster Guidelines (2025)· Microsoft
How Microsoft's crawlers parse content for Copilot, which now powers a large share of AI answers behind the scenes.
- Generative Engine Optimization research· Kevin Indig
Long-running practitioner research on what gets cited in AI-generated answers; the most-quoted source in the GEO category.
- Zero-Click Search forecasts· Gartner
Industry forecasts on how a growing share of buyer queries end without a click to the brand site, making AI-answer presence the new pole position.
- Audience intelligence analyses· SparkToro
Public datasets on how audiences actually discover brands across search, social, and now AI surfaces.
- Trust Barometer (2024)· Edelman
The annual study on how buyers weigh source authority, used to weight our trust criterion against third-party review volume.
Disclosure
GrowthManager.ai makes a competing product, so this review is not neutral. Pricing was pulled from AlsoAsked's public pricing page or triangulated from third-party reviews when not public. Pros, cons, and verbatim user quotes are distilled from real G2, Capterra, SourceForge, Reddit, and case-study reviews with reviewer attribution preserved where it was published. Case-study metrics come from AlsoAsked's own customer pages. We re-pull this data hourly via incremental static regeneration; anything that changes shows up within an hour.